This research project’s origins date back 27 years when Dr Joe Te Rito helped establish local Māori radio station Radio Kahungunu at the Hawke’s Bay Polytechnic, Taradale. Joe saw how the dialect of his iwi Rongomaiwahine-Ngāti Kahungunu was diminishing in quality, in terms of grammatical and spoken fluency, with each generation. The station was to fill the gap for children who did not have Māori spoken in the home or role models to learn te reo from. While schools looked after education, the station wanted to bring the voices into the home.